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Mastering Disruption: A Smarter, More Connected Approach

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Mastering Disruption: A Smarter, More Connected Approach

Five years ago, we all thought the COVID-19 pandemic resulted in the most disrupted supply chain landscape we would ever see. We were wrong. Since then, supply chain disruptions and volatility have only increased.

Three months into 2025, we have seen a barrage of on-again, off-again tariffs that have supply chain and logistics teams reeling, as they must rethink everything from next week’s shipping route to their foundational network models. From wildfires and flooding to tornadoes and hurricanes, climate change contributes to more frequent and powerful disasters. The Ukraine-Russia conflict is ongoing. Tensions flare in the Middle East without warning.

A disruption at any point in the global logistics network — including the average of 12 touch points from shipment packaging to final delivery — can prove disastrous for profits, service levels, customer loyalty, and other key metrics. With the global e-commerce market predicted to reach $8.1 trillion next year, omnichannel revenues may be increasing — but so are the chances that something, somewhere, will go wrong on the journey of getting orders to the customer.

Today the question is not just “When is the next disruption coming?” but also “How well can we proactively avoid the damage it may cause?”

Most supply chain and logistics teams have recognized that the only way to combat today’s incredible level of uncertainty is by adopting and applying digital tools. The pace and scope of supply chain disruption are beyond human cognition, manual analysis, and consumer-grade spreadsheet tools. With its ability to monitor conditions across the supply chain — at every node and touch point — digitalization provides the only practical solution.

Kudos to the supply chain and logistics teams that have already adopted transportation management systems (TMS), warehouse management systems (WMS), and other digital solutions. They can ingest large volumes of functional data and leverage advanced intelligence to recognize broad trends and specific disruptive events. They are applying predictive analytics and data science to choose an optimal response quickly, driven by facts and pre-defined business outcomes.

It is not surprising that the TMS market will nearly double in size between 2024 and 2029, increasing from $11.75 billion to $23.07 billion. Similarly, the WMS market is expected to grow from $3.9 billion in 2023 to $13.3 billion by 2030, more than tripling in size.

As the Stakes Get Higher, Technology Is Growing in Reach and Capability

While having a TMS or a WMS is a great place to start, many supply chain and logistics teams may not realize that they are only scratching the surface of modern supply chain digitalization. The logistics domain’s and industry’s leading software providers recognize that supply chain disruptions and volatility are growing — and they have responded with some powerful innovations.

Supply chain and logistics teams owe it to themselves to learn about the new generation of advanced digital solutions— and associated best practices— that are changing the nature of logistics networks today. Generally, next-gen innovations fall into a few main categories, discussed below.

Enabling an immediate and synchronized response

Ideally, supply chain and logistics teams would respond to every disruptive event immediately — making the best, most informed decision and then orchestrating it across thousands of miles of supply chain. That may sound impossible, but new technology places this capability within the reach of every organization. There are two components involved here: making the right decision and executing it in a synchronized manner.

Artificial intelligence (AI) is not just a buzzword; it has become a critical competency for supply chain and logistics teams today. Its value is recognized by shippers as they choose logistics partners. In a recent study, almost three-quarters (74%) of shippers reported they would switch to 3PL providers based on their AI capabilities.

Why? Because only AI is capable of ingesting real-time data from across functions, facilities, fleets, trading partners and the outside world — then using data science and pattern recognition — see disruptions at the earliest moment. AI is also making it possible to define a response that balances multiple outcomes, such as cost, service, profitability, and sustainability, applying pre-defined rules and guardrails. It is no wonder that the AI in the supply chain market will grow more than 10x between 2024 and 2030, from $5 billion to $51 billion.

AI is only the beginning of generating the most effective response to disruptions. Leading supply chain and logistics teams can drive an automated, collaborative response to exceptions by uniting interoperable solutions — like WMS, TMS, planning, order management, and yard management systems — on a shared platform. Wherever the disruption occurs in the end-to-end supply chain, a platform approach and interoperable solutions guarantee shared awareness of the event and a broad, cross-functional response that intelligently balances all outcomes. The responses are more effective, and response time is much quicker, with fewer buffer stocks.

Just as a single solution, like a TMS, can autonomously reroute a shipment when a port closes, the end-to-end supply chain can act immediately, in synchronization, with little to no human intervention. More broadly, AI can be deployed across functions to shift inventory, switch transportation modes, find new carriers, communicate across functions and regions with customers and partners, and otherwise deliver a smart, collaborative response. That is the beauty of a platform enabled by AI.

Adopting a platform-based approach can be a game-changer for today’s embattled supply chain and logistics teams — creating a seamless and effective way to recognize a disruption and pull a single execution lever in response.

Redefining the concept of a logistics network

The capabilities of AI in recognizing disruptions and changes and fueling synchronized planning and execution are limitless. For most supply chain and logistics teams, their execution options are not limitless. Teams are constrained by their physical resources, like trucks, inventory, and labor capacities, as they seek to resolve a disruption. They are also limited by their supplier, carrier, and trading partner networks.

One of the most exciting innovations happening in logistics today is eliminating these constraints via digitalization of the supply chain ecosystem. Real-time connectivity empowers the existing logistics network and opens the door to limitless opportunities for collaboration and partnership beyond the existing supply chain footprint.

By partnering with the right solutions provider, supply chain and logistics teams can connect with as many as 150,000 trading partners that can instantly and seamlessly extend the logistics network on demand. Whether supply chain and logistics teams are looking for new sources of inventory, transportation or warehousing, a full-service logistics software partner can seamlessly connect them with the right partners.

Even as the logistics network expands, digitalization guarantees all collaborators share the same data and awareness. They have real-time visibility into inventory levels, movements and purchase orders across all trading partners in the multi-tier network — from raw materials to warehouse to retail shelf or consumer doorstep.

The shift from a traditional, linear, constrained supply chain to a dynamic, interactive network has emerged as one of the smartest and most effective ways of managing logistics disruptions. After all, who does not want more options and greater agility when the unexpected happens?

Executing flawlessly at the task level

While the first two innovations described here focus on optimized end-to-end execution, enabled by AI and digitalization, today’s next-gen technology is changing how users complete every task and handle every item. In a recent interview published by Logistics Viewpoints, Blue Yonder CEO Duncan Angove highlighted the groundbreaking developments in agentic AI that are transforming the supply chain at a granular level.

The power of agentic AI lies in creating a new digital workforce that interacts directly with human associates. A team of interactive, AI-enabled optimization engines, or agents, are trained in specific logistics tasks like order prioritization, warehouse picking or load-building.

Supply chain and logistics teams can complement their human workforce with these specialized agents, each complete with their numeric algorithms, to accelerate and optimize key tasks. Human workers at the warehouse, for example, are guided by these AI agents, or co-pilots, as they complete their daily work via a user-friendly interface. Text and voice interactions are

possible, and these agents generate summaries and reports that allow associates to see both macro and micro-level performance results. Not only can agentic AI reduce warehouse labor costs by 25% and improve productivity by 15%, but it also increases employee satisfaction and retention.

Agentic AI is an easily learned and accessible way for many companies to derive quick returns from next-gen technologies. Blue Yonder has seen 5x growth in agentic AI applications year-over-year, and this emerging technology area is just getting started.

It is Clear: Supply Chains Must Exert Greater Control Over Disruptions

Industry statistics demonstrate clearly that the world’s supply chain and logistics teams are embracing the power of advanced technology and digitalization. As supply chain disruptions increase in frequency and scale, software providers are doing their part by investing in even more impactful technology innovations every day.

That is why supply chain and logistics teams need to see technology adoption not as a one-time event but as an ongoing journey. Companies that continuously explore and apply the newest innovations, like AI agents, will realize a significant edge over competitors who still rely on older technologies and highly manual work processes.

Looking back at the COVID-19 pandemic, who could have predicted that the world’s supply chains would only become more disrupted and challenged? Fortunately, from tariffs to extreme weather, today’s advanced technology allows supply chain and logistics teams to be far better prepared for the future — no matter what that future looks like.

About the Author

Terence Leung is Global Senior Director of Solution and Industry Marketing at Blue Yonder. With a keen interest in AI and digitalization and the benefits they generate, Terence is passionate about Blue Yonder’s industry-leading supply chain platform, which spans warehouse management, warehouse execution, yard management, transportation management, planning, and commerce solutions. He works closely with Blue Yonder customers to understand their challenges and requirements, helping them adopt best practices in their digital journeys.

Prior to joining Blue Yonder, Terence was the leader in product marketing and value engineering at One Network. He held previous leadership positions in industry management at Savi Technology and solution management and management consulting at i2 and Deloitte Consulting, respectively. Terence earned an MBA from the University of Texas, Austin, and an Electrical Engineering degree from MIT.

The post Mastering Disruption: A Smarter, More Connected Approach appeared first on Logistics Viewpoints.

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Modern Cost Engineering Evolution: Rewiring the Human Element for Supply Chain Resilience

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Modern Cost Engineering Evolution: Rewiring The Human Element For Supply Chain Resilience

In my previous blog outlining the adoption of cost engineering, I explored the dynamics behind the market move away from sole reliance on traditional, backward-looking cost estimating to one that also incorporates modern “should-cost” methods. The reasons are many, of course, but it is clear that industrial organizations are keen to use AI-driven methods and other digital tools to build much stronger layers of resilience and competitive advantage necessary to compete in today’s hyperconnected economies.

Although digitally enabled results can sometimes be achieved in an operational vacuum, digital maturity cannot. The former can demonstrate benefits like efficiency, cost reduction, safety, etc., but it will rarely scale. The latter delivers market success via competitive excellence, providing a means for better organizing the business and orchestrating the ecosystem to anticipate and meet modern market signals.

Modernizing the supply chain is, at its core, a human-centered endeavor. The successful integration of cost engineering demands significant realignment and reskilling of people. As I began discussing almost a decade ago, the workforce transformation required to modernize is certainly the most difficult endeavor a business will face.

In this blog, I’ll dive into the human element of cost engineering. I’ll touch on how roles and attendant knowledge, skills, and abilities (KSAs) across the supply chain are evolving, discuss the cultural hurdles organizations must navigate, and outline how companies can transform traditional estimators into strategic consultants.

Tribal Knowledge: I Feel Like I’ve Been Here Before

Leadership must address the workforce crisis currently confronting industrial manufacturing. Look at any credible information resource and the numbers are basically the same. Whole industries are facing rapid workforce retirements, with approximately 25 percent of the total manufacturing workforce already over the age of 55. Within small and medium-sized enterprises, which form the bedrock of the industrial manufacturing supply base, particularly in North America, between 30 and 40 percent of business owners and skilled operational workers are nearing retirement age. Ouch.

And yet we’ve known this has been underway for quite some time, but here we are. Historically, the reaction to tribal knowledge was wariness. I recall many conversations with leadership and frontline workers as technologies such as machine learning were initially deployed. Tribal knowledge, expertise, and the workforce that owned it were often treated as a nut to be cracked and the insides taken. Initially, the shell was perceived to be obstinately hard, with workers guarding their critical expertise, including core intellectual property (IP), as a means of fending off obsolescence. It didn’t lend itself to, shall we say, everyone pulling in the same direction.

Supply chain was no exception to this pattern. Cost estimating relied heavily on the undocumented tribal knowledge and personal experience of veteran employees. As these experts exit the workforce, they take decades of specialized intuition with them, leaving organizations highly vulnerable.

As a result, a new discipline has taken hold, as tribal knowledge is likely to be unretrievable in many instances or, in situations where leaders show a lack of humility, downsized too quickly. Modern cost engineering takes aim squarely at the reliance on human memory with standardized, process-based cost models and empirical data. Yet, an overwhelming 90 percent of supply chain leaders report a severe lack of the digital talent required to operate these new systems. Here we are, again, back to the ever-important human element at the center of a technology endeavor.

Redefining Supply Chain Personas

Rather than taking the same, lose-lose historical approach to cracking tribal knowledge, leading organizations are pivoting workers away from the manual, unsafe, and repetitive. What they are doing differently, though, is concertedly moving subject matter experts toward higher-level orchestration and critical oversight. It won’t pan out with every worker, certainly, but it will ensure that the expertise is retained and applied to creating more strategic value. On the surface, that presents much more opportunity for a win-win scenario. Here is how some specific roles are evolving:

Estimator

Historically, manufacturing estimators spent most of their time immersed in manual, backward-looking work. They pored over static 2D PDFs, visually interpreted complex 3D CAD models, and stitched together cost assumptions from disconnected spreadsheets. Much of their value came from patience and pattern recognition rather than insight, and the process was slow, reactive, and highly dependent on individual experience. For leading companies that are aggressively implementing cost engineering processes, that is radically changing.

In the world of cost engineering, this role is now that of a strategic advisor. Leveraging AI to automate much of the data extraction that once consumed their time, this role develops models to identify cost drivers based on real manufacturing constraints and material behavior. As a result, this role now focuses more on guiding internal teams on design-for-manufacturability decisions and outlining strategic trade-offs that can include a mix of potential metrics, such as cost, lead time, and, increasingly, carbon impact.

Procurement

Procurement has primarily been about transactional efficiency and negotiation. Success was generally determined by price, often with significant visibility limitations into how the price was constructed. Framed within cost engineering, procurement is driven by collaboration and risk management. Using precise cost models, sourcing conversations begin with a clear understanding of cost, informed by specifics on materials, labor, processes, and capacity constraints. If a supplier’s quote exceeds cost expectations, conversations can then be had specifically about how to target specific constraints, such as inefficiencies in process or materials. The objective is to provide transparency that allows for a win-win relationship in terms of performance, profitability, and reliability.

Frontline

Despite the best of intentions to change the reactive nature of the role, frontline work has been dominated by manual execution and post-problem decision-making. Operators were tasked with keeping machines running, responding to breakdowns as they occurred, and relying heavily on tribal knowledge passed down informally and gained over time. Cost engineering shifts the dynamic for frontline workers. Upstream processes and systems provide precision that is communicated to these workers in terms of production expectations. Operators are tasked with supervising processes, identifying deviations, and capturing machine-level issues as they occur. As these workers become more connected and augmented via technology, faults and anomalies are logged digitally, with automated routing to maintenance or engineering as needed. With effective cost engineering, the frontline workforce ensures production aligns with cost and performance expectations.

Chief Supply Chain Officer (CSCO)

In the past, supply chain leadership was back-office oriented, using historical information to attempt to optimize logistics execution, inventory control, and cost. Their influence was significant but fairly tactical. That orientation shifts significantly with cost engineering as the CSCO becomes the central orchestrator of enterprise performance, based on the organization’s ability to align with market demand. Supply chain data increasingly impacts revenue and margin stability, based on market responsiveness. As a result, the CSCO sits at the intersection of strategy, technology, and execution, with an increased mandate that expands beyond moving goods to shaping how the organization makes decisions. In an organization using cost engineering, CSCOs are redesigning roles, workflows, and governance models, based on AI-driven insights that orchestrate decision-making across the enterprise and ecosystem.

Aversion to Change: You Can’t Take the Human Out of, Well, the Human

So, implementing cost engineering seems like an obvious win. Despite the obvious operational benefits, integrating cost engineering introduces complex modernization challenges. Of course, these challenges are mostly rooted in aversion to change. It’s a pretty understandable problem, with generations of workers having been trained on historically based methods and having spent entire careers honing a requisite expertise. To them, AI and automated decision-making are met with deep suspicion, rightfully grounded in the fear that technology will replace jobs and render their expertise irrelevant. They are not wrong. This challenge has been exacerbated by leadership deploying complex new software without context. In reaction to these poorly orchestrated, technology-centric changes, operators bypass the systems and revert to familiar methods and tools, neutralizing investment and anticipated benefits. Pilot purgatory, anyone?

To counter this within the organization, leadership must employ empathy, transparency of intent, continuous learning, and AI explainability that enables humans to trust machines and the logic behind their decisions. From an external perspective, organizations also need to understand that they are only as strong as their weakest supplier. Leading companies gain their status by subsidizing the digital and cybersecurity capabilities of their ecosystem. It becomes a case of a rising tide lifting all boats.

Return of Value

Deploying cost engineering cannot be about eliminating the human workforce through automation. It relies on a human-on-the-loop model, but it defers to technology to manage massive data complexity. The role of expert workers is to apply contextual judgment and engage in continual collaboration. The transition to this approach requires transparency and significant digital upskilling that will likely feel uncomfortable initially. Due to the step change required in this shift, organizations need to define and align with a return of value rather than shorter-term return on investment. By empowering the workforce and supply chain ecosystem to employ data-driven precision, the organization transitions from a guesswork culture to one of definable competitive differentiation.

In blog three of this series, I’ll explore the process component of the equation. I’ll focus on departmental silos, cross-functional teams, and supply chain orchestration. You can read the first blog in this four-part series here.

The post Modern Cost Engineering Evolution: Rewiring the Human Element for Supply Chain Resilience appeared first on Logistics Viewpoints.

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Amazon Launches “Supply Chain Services” Leveraging its Global Logistics Network

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Amazon Launches “supply Chain Services” Leveraging Its Global Logistics Network

Amazon has officially launched Amazon Supply Chain Services, opening its integrated logistics network to businesses of all sizes and across all industries. This move expands the company’s existing logistics capabilities beyond its own marketplace and selling partners, offering a comprehensive suite of services that covers the entire journey of a product from origin to the final customer.

The platform bundles multiple logistics capabilities into a single network:

Freight: Access to multimodal transportation, including air, ocean, rail, and ground. This service includes support for customs clearance, booking, and end-to-end shipment visibility.

Distribution and Fulfillment: A centralized storage and distribution system that allows companies to manage inventory across various sales channels, including wholesale, direct-to-consumer, social media, and physical storefronts, from a unified inventory pool.

Parcel Shipping: An expansive delivery network providing ground shipping with two-to-five-day delivery speeds and seven-day-a-week service.

This rollout is designed to provide businesses with the infrastructure and technology that powers Amazon’s own operations. By decoupling these services from its retail arm, Amazon is positioning its logistics network as a utility, similar to the model used for Amazon Web Services. The goal is to address the complexity of supply chain management by replacing fragmented, multi-provider contracts with a single, end-to-end interface.

The platform is already used by enterprise-level organizations, including Procter & Gamble, 3M, Lands’ End, and American Eagle Outfitters. These companies are utilizing the network for various logistics needs, ranging from moving raw materials to distribution centers to fulfilling end-user orders. The infrastructure is scaled to support high volumes, currently moving approximately 13 billion items annually.

By centralizing freight, distribution, and last-mile delivery, Amazon Supply Chain Services aims to simplify supply chain operations, improve inventory positioning, and offer the reliability of a mature global logistics network to commercial entities, regardless of where they sell their products.

The post Amazon Launches “Supply Chain Services” Leveraging its Global Logistics Network appeared first on Logistics Viewpoints.

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AI in the Supply Chain: From Architecture to Execution

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Ai In The Supply Chain: From Architecture To Execution

The next phase of supply chain AI will not be defined by better models alone. It will be defined by whether those models can improve real decisions across planning, logistics, sourcing, fulfillment, and risk management.

Download the full ARC Advisory Group white paper, AI in the Supply Chain: From Architecture to Execution, for a deeper framework on how supply chain AI is moving from technical architecture toward decision intelligence, operational execution, and coordinated action across planning, logistics, sourcing, fulfillment, and risk management..

Artificial intelligence has moved quickly through the supply chain conversation.

The first wave focused on what AI could do. Could it improve forecasts? Detect disruptions? Summarize documents? Support planners, buyers, dispatchers, and customer service teams?

Those were useful questions. They helped establish the architectural foundation for AI-enabled supply chains: agent-to-agent communication, retrieval-augmented generation, graph-based reasoning, persistent context, and more interoperable data environments.

But architecture is not execution.

The harder question now is whether AI can improve real operating decisions inside complex supply chains. These are decisions involving cost, service, inventory, capacity, risk, customer commitments, physical assets, and financial consequences.

A model may forecast demand. A visibility platform may detect a disruption. An agent may recommend a response. None of that matters much unless the organization can turn the signal into coordinated action.

That is the focus of this new Logistics Viewpoints series.

From AI Capability to Operational Decision-Making

The first phase of supply chain AI was about capability. The next phase is about consequence.

Supply chains are not abstract information systems. They are physical operating networks. A transportation decision changes cost and service. An inventory decision affects availability and working capital. A sourcing decision changes risk exposure. A warehouse decision changes labor, throughput, and customer performance.

This is where many AI programs stall.

They produce insight, but the workflow does not change. They generate recommendations, but decision ownership remains unclear. They detect exceptions, but the organization still responds through manual handoffs, email chains, spreadsheets, and delayed escalation.

The result is decision latency: the gap between when a condition changes and when the organization executes a coordinated response.

In volatile supply chain environments, decision latency is not just an inconvenience. It becomes a structural weakness.

Why the Decision Intelligence Layer Matters

Enterprise supply chain technology has long been organized around systems of record and systems of planning.

ERP, WMS, TMS, order management, procurement, and planning platforms remain essential. They preserve transactions, manage workflows, and support structured planning processes.

AI introduces the need for another layer: a decision intelligence layer.

This layer does not replace existing systems. It operates across them. It connects signals, context, reasoning, governance, and execution. It helps the enterprise evaluate conditions continuously, understand tradeoffs, and support or initiate action within defined boundaries.

That distinction matters.

Not every AI system should be allowed to operate near physical or financial consequence. The closer AI gets to execution, the greater the need for context, determinism, governance, auditability, and human oversight.

Supply chain AI is not one category. It is a set of capabilities that must be matched to the decision environment in which they operate.

What the Series Will Cover

This ten-part series examines how supply chain AI moves from technical architecture to operational execution.

The series will cover:

1. From Capability to Execution
Why the supply chain AI conversation is moving beyond pilots, demonstrations, and technical capability toward measurable operational impact.

2. The Decision Bottleneck
How fragmented systems, functional handoffs, and delayed escalation create decision latency across modern supply chains.

3. From Systems of Record to Systems of Decision
Why AI adds a new decision layer above ERP, planning, TMS, WMS, and visibility platforms.

4. Operational AI Requires Action Pathways
Why AI insight has limited value unless it connects to workflows, owners, thresholds, execution systems, and feedback loops.

5. Five Requirements for Operational AI
The operating requirements that separate useful AI from AI theater: decision-ready data, contextual intelligence, action pathways, governance, and closed-loop learning.

6. From Agent Communication to Coordinated Execution
Why agentic AI matters only if it improves cross-functional coordination, not simply because agents can communicate.

7. Context Becomes a Requirement
Why supply chain AI must understand history, supplier performance, customer commitments, contracts, network dependencies, and prior exceptions.

8. Planning and Execution Are Converging
How AI changes the cadence of supply chain management by embedding planning logic inside execution workflows.

9. Market Structure: From Functional Software to Decision Architectures
Why buyers should increasingly evaluate technology providers by the decisions they improve, not only by the software category they occupy.

10. Operating Model Implications
How decision-centric AI changes roles, metrics, governance, accountability, and the future work of supply chain planners and operators.

The Buyer Question Is Changing

For years, supply chain technology evaluation has often started with functional categories.

What does the system do? Is it a planning platform, TMS, WMS, visibility solution, risk platform, procurement tool, or analytics application?

That question still matters. But it is no longer sufficient.

The more important question is becoming: what decisions does this system improve?

Does it improve replenishment decisions? Transportation decisions? Supplier risk decisions? Inventory allocation decisions? Customer commitment decisions? Exception resolution decisions?

And just as important: how does the recommendation connect to execution?

This is where the market is moving. Planning vendors, execution platforms, visibility providers, risk intelligence solutions, and enterprise software companies are all embedding AI more deeply into their offerings. Their starting points differ, but the direction is consistent.

The market is shifting from functional software toward decision-centric architectures.

That shift will create opportunity, confusion, and new evaluation challenges for buyers.

Why This Matters Now

Supply chain leaders are not short on AI claims.

They are short on proof.

They need to know where AI can improve real decisions, where it should remain advisory, where autonomy is inappropriate, and where governance needs to be built before scale.

They also need a practical way to separate serious operational AI from generic AI positioning.

That requires a more disciplined conversation. Not just about models. Not just about agents. Not just about data. But about decision environments, operating consequences, and the architecture required to move from insight to action.

Closing CTA

Logistics Viewpoints and ARC Advisory Group are examining how decision intelligence, agentic AI, contextual reasoning, and next-generation supply chain architectures are reshaping supply chain technology markets.

Follow this ten-part series on Logistics Viewpoints as we examine how supply chain AI is moving from architecture to execution.

To discuss how these changes may affect your organization, schedule a 15-minute analyst conversation with Logistics Viewpoints / ARC.

We will listen to your situation, offer a candid outside perspective, and, where appropriate, suggest practical next steps or areas where ARC research and advisory support may help.

The post AI in the Supply Chain: From Architecture to Execution appeared first on Logistics Viewpoints.

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