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Is AI Hype or a Truly Revolutionary Technology Set to Transform Logistics? (AI Popup #3)

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Is AI Hype or a Truly Revolutionary Technology Set to Transform Logistics? (AI Popup #3)

AI Popup #3

August 10, 2024

For anyone who has played around with ChatGPT or Midjourney, it’s now clear that AI has the potential to be an incredible tool for enhancing efficiency and productivity. Like all innovations, however, developing technology as complex as the human brain requires time and significant investment.Here, too, the journey of AI began as far back as 1956 at a workshop on Dartmouth College’s campus in the U.S and has endured several cycles of investment booms and busts. Each cycle promised to deliver software that boosts productivity but most fell flat, at least in terms of broader rollout It wasn’t until OpenAI’s introduction of ChatGPT that the general public truly became captivated by the practical applications of a functional AI model.

It’s been about two years since OpenAI publicly released ChatGPT. Amidst this boom, some veterans of the AI industry question whether this cycle will be different, especially as some corporate entities report disappointing returns on their initial investments. Even MIT released a study in January suggesting that AI is too costly to replace human roles that require visual input.

As someone passionate about efficiency and technology in logistics, but not an expert in AI, I was initially very excited about AI’s potential. Like many, I envisioned substantial cost savings and productivity boosts for the logistics industry, which is often hampered by non-standardized formats and requires high adaptability. Historically, we were able to use technology to wrangle standardization for things like pricing and rating, helping ExFreight emerge as the first digital forwarder.

With that in mind, I wanted to-defluff AI and share where I see the initial low-hanging fruits of AI integration for freight forwarders like myself. Logistics technology isn’t about hype and flash, it’s about making this massive, complex industry more efficient. So you’ll see that the use cases aren’t ones that are going to blow anyone away; they are low to mid-sophistication tech that can each help us get a few percentage points more efficient.

So without further ado, here’s how Exfreight has successfully leveraged AI in cost-effective ways to address some compelling use cases:

Customer-Facing Chatbot:

Logistics is a service business. We’ve implemented commercially available chat tools integrated with base LLMs like ChatGPT, all fine-tuned to our business operations. Our customer-facing chatbot assists customers with inquiries about service levels, required documents, and basic tracking updates.This is faster, on-demand service, all based on a backend of structured data that we’ve developed over years, that make our customers happier and free up our employees to work smarter and more efficiently.

General Customer Service Email Filtering and Responses: Speaking of external customer service – with an LLM, there’s no need to differentiate between email and chat. So we are currently experimenting with using the trained LLM developed for our chatbot, combined with filtering tools, to automate responses to various email inquiries. This system would efficiently handle routine questions, freeing our staff to address more complex customer needs. Again, this takes careful and meticulous training. In logistics, the cost of an error or exception is always where problems start to balloon.

But it’s certainly not only about how we work with customers. Here’s a few ways AI is shaping our operations internally.

Internal Training Chatbot:

Knowledge transfer is always a challenge. So looking inwards, we’ve used a modified version of our external chatbot to provide a resource for employees and new hires to ask complex questions about scenarios not covered in their initial training or SOP guidelines. Once trained with our internal SOPs, the chatbots handle straightforward queries, escalating more complex issues to supervisors as needed. The system learns from these interactions, continuously improving its responses.

While the technology still has limitations, such as occasional inconsistencies in responses (“hallucination effects”), there are many areas where AI can make a significant impact. These use cases are still in early days on our side but are ones that we are actively looking into:

Accounts Payable and Commercial Invoice Digitization: Automating the conversion of emailed invoices into digital formats reduces manual data entry. Whether it’s commercial invoices, invoices or other documents we see on a regular basis, there is a prime opportunity here to reduce manual error and speed up the transition into structured data that, in turn, feeds the chatbots mentioned above.

Automated Phone Attendants and Full Truckload Tender Negotiations: This may be the most futuristic idea we’re toying with. AI-driven systems that can work quickly and with strong natural language processes can handle phone queries from truck drivers and negotiate truckload rates in real-time (ironically, potentially with a trucking company’s AI on the other side). Additionally, they can perform check in calls for status updates which automatically update TMS systems.

ERP System Decision Making: Integrating AI into ERP systems could automate purchasing decisions based on real-time data on shipping rates and capacity. The industry has shifted towards more digital procurement already, with instant pricing, rating and even eBooking; this could take it one step further.

In conclusion, the role of AI in logistics is expanding, and the notion that AI could entirely replace human jobs is as exaggerated as the fears once associated with computers entering the workplace. AI will enable us to automate mundane tasks and refocus our human resources on more strategic activities. Modern forwarders do not need to force AI into every aspect if their business but if there’s one takeaway I’ve had from the past ten years of tech, it’s that embracing the right tech at the right time and in the right place can have a huge impact on businesses going forward.

Charles Marrale

Chief Executive Officer at Exfreight

Charles Marrale serves as the Chief Executive Officer at Exfreight, distinguishing himself as a pioneer in the logistics industry by positioning Exfreight as the first digital freight forwarder. His academic background in business and supply chain management has been the cornerstone of a career that blends innovative strategic leadership with profound operational expertise.

Under his visionary leadership, Exfreight has not only embraced technological advancements but has been at the forefront of the digital revolution in freight forwarding.
His most notable achievement includes filing a patent for the process of digital forwarding, a testament to his commitment to innovation and industry transformation. Marrale’s tenure at Exfreight is marked by his relentless pursuit of efficiency and sustainability, steering the company through significant technological and market shifts. His expertise in strategic planning and digital transformation has been crucial in revolutionizing the way freight forwarding operates, making Exfreight a model for modern logistics solutions.

His leadership style, emphasizing collaboration, innovation, and integrity, has fostered a culture of excellence within Exfreight. His influence is palpable in the industry’s move towards digitalization and in Exfreight’s success as a leader in digital freight forwarding.

The post Is AI Hype or a Truly Revolutionary Technology Set to Transform Logistics? (AI Popup #3) appeared first on Freightos.

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IBM Shares Plunge as AI Infrastructure Spending Squeezes Enterprise Software Budgets

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IBM shares fell approximately 25 percent Tuesday after the company unexpectedly released preliminary second-quarter results that missed Wall Street expectations, raising concerns about how rapidly rising artificial intelligence infrastructure costs are reshaping enterprise technology budgets.

The decline erased nearly $68 billion from IBM’s market capitalization and represented the company’s largest one-day loss in market value. The stock was also headed for its steepest percentage decline since 1987.

IBM expects to report second-quarter revenue of $17.2 billion, an increase of 1 percent from the previous year, and adjusted earnings of $2.93 per share. Analysts had expected approximately $17.86 billion in revenue and earnings of $3.01 per share.

The company emphasized that these figures are preliminary and could change slightly when IBM reports its complete second-quarter results on July 22.

Customers Redirect Spending Toward Scarce Infrastructure

IBM CEO Arvind Krishna attributed much of the shortfall to an abrupt shift in customer capital spending during the final weeks of June.

Enterprise customers moved spending toward servers, storage and memory to secure supply-constrained infrastructure before anticipated price increases. That reprioritization reduced spending on IBM’s Z mainframes and the associated transaction-processing software.

“While we anticipated some supply chain related impact in our expectations, we did not anticipate the magnitude of the capex reprioritization,” Krishna wrote in a letter to investors.

IBM’s infrastructure revenue declined 7 percent, driven partly by weaker-than-expected performance in its Z mainframe business and the related software stack. Software revenue increased 5 percent, while consulting revenue was essentially unchanged.

The company also acknowledged internal execution problems. Several large transactions did not close during the quarter, and Krishna said IBM did not adapt quickly enough as customer priorities changed.

AI Spending Is Moving Between Technology Layers

The results do not necessarily indicate that companies are reducing their overall commitment to artificial intelligence. Instead, they show how spending is moving between different layers of the technology stack.

Companies facing shortages and rising prices for memory, servers and storage may accelerate infrastructure purchases while delaying software, consulting and modernization projects.

That shift has implications throughout the enterprise technology supply chain. Hardware manufacturers may experience accelerated demand, while software and services providers encounter delayed purchasing decisions even when customers continue pursuing AI programs.

IBM’s warning also pressured other technology stocks Tuesday, including ServiceNow, Salesforce, Microsoft and Oracle, as investors considered whether the spending shift extends beyond IBM.

IBM will provide its complete financial results and updated outlook on July 22

The post IBM Shares Plunge as AI Infrastructure Spending Squeezes Enterprise Software Budgets appeared first on Logistics Viewpoints.

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Container rates starting to spike on peak season rush – June 2, 2026 Update

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Weekly highlights

Ocean rates – Freightos Baltic Index

Asia-US West Coast prices (FBX01 Weekly) increased 1%.

Asia-US East Coast prices (FBX03 Weekly) increased 4%.

Asia-N. Europe prices (FBX11 Weekly) increased 3%.

Asia-Mediterranean prices(FBX13 Weekly) increased 1%.

Air rates – Freightos Air Index

China – N. America weekly prices increased 1%.

China – N. Europe weekly prices decreased 6%.

N. Europe – N. America weekly prices decreased 2%.

Analysis

Approaching 100 days since the start of the Iran war, despite periodic reports that an agreement that would open the Strait of Hormuz is near, the sides continue to exchange fire and sanctions, and the waterway remains closed.

For the container market, the closure has primarily meant upward pressure on freight rates via carriers passing on war-elevated fuel costs, which manifested in different ways on different lanes during the low demand months of March, April and most of May this year.

But peak season demand is kicking in early on east-west lanes, with reports of contracted shippers already seeing allocations reduced and premiums applied. So spot rates that climbed moderately – about 15% – across the ex-Asia lanes through mid-May GRIs to levels around 20% higher than a year ago, are starting to spike this week.

Weekly averages for last week were about level to close out the month, with transpacific rates at about $3,200/FEU to the West Coast and $5,000/FEU to the East Coast, and Asia – Europe prices at about $3,000/FEU to N. Europe and $4,400/FEU to the Mediterranean. But June 1st GRIs and PSS introductions have daily rates spiking from $1,000/FEU to $1,800/FEU so far this week on these trades, with additional significant increases announced for mid-month across these lanes as well.

Daily rates for Asia – Europe lanes have already surpassed peak season highs from last June/July, with transpacific still about $1,000/FEU short of last year’s brief, tariff frontloading-driven rate spike in July. Pre-existing war-related congestion in some tranship hubs, as well as rail congestion in Germany could also be a factor for rate pressure or delays for the relevant trades.

In trade war developments, IEEPA refunds – totalling about half of the total $166B paid – are on the way for importers whose customs entries had not already been liquidated, or finalized, by US Customs and Border Protection. But the Trump Administration indicated last week that it may challenge refunds for liquidated entries, arguing that the CBP is unauthorized to reliquidate and refund closed out entries without importer-specific court orders instructing it to do so.

Check out our full IEEPA tariff refund explainer and update page here.

This challenge, if successful, could mean that these importers would need to sue the government in trade court in order to get these duties refunded, and even if unsuccessful could mean a longer wait for impacted importers while the legal issues get sorted out. In the meantime, some trade law experts are advising importers with liquidated entries to file protests if the window hasn’t closed yet.

The trade war has resulted in lower or flat import volumes to the US alongside trade diversions driving volume increases between other countries as global players seek closer ties and trade growth beyond the US. Asia – Europe trade for example grew significantly last year and continues on pace so far in 2026. Even so, trade tensions between China and the EU may be increasing, as the EU considers legislation to curb subsidized imports.

Part of this issue relates to e-commerce imports to EU countries, which continue to grow significantly even as they flatten to the US and are reflected in diverging freighter capacity trends on these lanes. The EU will introduce a flat 3 EUR fee for low value imports starting in July, and a 2 EUR handling fee in November.

Though not as extensive as the US de minimis cancellation, these moves are likely to reduce EU e-commerce volumes arriving by air to some extent. Parcel carriers are warning that the system is still not ready for the new reporting requirements that will accompany the fee introductions, and warn of delays at European borders if these take effect in July.

Air cargo rates were about level on most major lanes this week, though the Freightos Air Index global benchmark – which is about even with April levels – remains more than 30% higher than before the start of the Iran war and year on year as capacity reductions and elevated jet fuel prices continue to impact price levels.

The post Container rates starting to spike on peak season rush – June 2, 2026 Update appeared first on Freightos.

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Ocean Freight Rates & Shipping Guide

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Latest Ocean Freight Rate News

Transpacific ocean freight rates have been falling since Lunar New Year, with Asia-US West Coast prices down 7% and East Coast down 5% last week according to Freightos Baltic Index data. This despite higher shipping volumes than last year due to tariff frontloading. The approaching April 2nd tariff announcement deadline could significantly impact shipping rates and patterns.

Ocean/Sea Freight Shipping Rates

When you start to ship freight at high volumes, it’s time to consider ocean freight. Here is your guide to everything ocean, from choosing the mode that’s right for you to calculating costs and transit times.

How much will your shipment cost? You can use this free calculator to get instant ocean freight estimates.

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What are Freight Shipping Rates?

Freight shipping rates are the costs of transporting cargo using ocean, air, rail, or road. These rates can vary significantly depending on mode of transport, distance, shipment volume, weight, and dimensions, as well as market conditions and seasonal fluctuations.

When it comes to ocean freight rates, several key components make up the total cost:

Base freight rate: The basic cost of shipping your goods from the port of origin to the port of destination.
Bunker Adjustment Factor (BAF): A surcharge that accounts for fluctuations in fuel prices.
Currency Adjustment Factor (CAF): A surcharge that compensates for exchange rate fluctuations.
Terminal Handling Charges (THC): Fees charged by the port authorities for handling containers at the origin and destination ports.
Surcharges: Various additional fees that may apply, such as for hazardous materials, peak season, or congestion at ports.

Working with experienced freight forwarders can help you navigate the complexities of freight rates and find the most cost-effective solution for your shipment. Platforms like Freightos.com allow you to compare rates from multiple providers instantly, making it easier to make informed decisions and optimize your shipping costs.

Looking for ocean freight rates?

Compare ocean rates from dozens of vetted providers

Freightos – The Digital Freight Shipping Platform: Costs, Prices, Rates, and More.

Instantly compare ocean freight shipping rates with freight quotes from vetted providers. Find the balance of price and transit time that works for your ocean freight.

Our Ocean Freight Shipping Service

Freightos.com offers a comprehensive range of ocean freight shipping services, including instant quotes, freight forwarder comparison, online booking, customs clearance, cargo insurance, and shipment tracking.

As a global freight marketplace, we allow importers and exporters to choose from a variety of freight shipping options based on their specific needs. Freightos.com’s user-friendly interface and advanced technology also make it easy for small and large businesses to manage their freight shipments efficiently and cost-effectively. Discover how our reliable and seamless freight shipping service can simplify your logistics, providing the support you need for smooth operations.

LCL Shipping

Freightos.com offers a range of LCL (less-than-container load) shipping services to businesses looking to ship smaller quantities of cargo.

We provide instant quotes for LCL shipments, allowing businesses to compare rates from multiple forwarders and choose the best option based on their needs. Additionally, Freightos.com allows customs booking in-platform and easy communication with freight forwarders to help ensure that importers and exporters comply with all necessary regulations and requirements for LCL shipments.

FCL Shipping

For importers and exporters who need to transport larger quantities of cargo, Freightos.com offers a range of FCL (full container load) shipping services that include instant quotes for a variety of container types and sizes. Freightos.com can assist businesses with FCL shipping needs by providing instant quotes, a variety of container types and sizes, and support for customs clearance and documentation.

Ocean Freight Forwarders

Freightos.com works with many of the top and best ocean freight forwarders in the world.

The platform partners with leading freight forwarders to provide businesses with a wide range of shipping options, for both door-to-door and port-to-port shipments. Freightos.com’s advanced technology and online platform make it easy for businesses to compare rates and book freight shipments with its network of vetted forwarders. Our team of experts work closely with our forwarder partners to ensure that importers and exporters receive the highest quality of service throughout the shipping process.

Container Rates on Popular Routes

This data is based on Freightos Terminal.

To protect the underlying data, results here may vary slightly from the actual data points.

What is Ocean Freight?

Ocean freight transport is the shipping of goods by sea via shipping containers.

Ocean freight is the most common mode of transport that importers and exporters use. In fact, a full 90% of goods are shipped by ocean freight and sea freight. The other international freight transport modes (courier, air freight, express) are all faster, but they are also more expensive. Smaller shipments, and products with a high value, generally go by these other modes.

How Does Ocean Freight Work?

When you choose to ship your goods with ocean freight, your products will be packaged and possibly palletized either at the factory or by a third party. Your freight forwarder books space on a container vessel and your goods are shipped to the port to undergo a customs exam at the point of origin. Goods are then containerized into full containers or shared containers depending on whether you are shipping FCL or LC. Then the cargo is loaded onto ship for transportation.

Once the ship arrives at the destination port, goods pass through customs and once any duties and taxes are paid, are released. At this point, your goods will be shipped to a warehouse to be delivered to the final customer.

What Does Ocean Freight Mean?

Ocean freight means transporting goods through designated sea lanes by container vessel. This link in the supply chain is vital to cross-border trade that facilitates the movement of massive amounts of goods between countries.

There several shipping options available depending on the type of goods you are shipping. Full container load (FCL) shipping is when goods are containerized and shipped using standard sized 20 or 40 ft containers. For smaller quantities, LCL – or less than container load – means that shippers share container space since their volumes aren’t sufficient to fill a full container independently.

Ocean freight isn’t the only way to transport goods: for small, light, or high value products, many importers choose to ship by air. Air cargo is more expensive, but is faster and more secure. It’s also important to know that regulations for air cargo are more stringent than for ocean freight.

Freight Shipping by Sea

Capacity and Value – One container can hold 10,000 beer bottles! And ocean freight is cheaper. As a rule of thumb, any shipment weighing more than 500 kg is too expensive for air freight. For light shipments, use this chargeable weight calculator to work out whether your freight shipment will be charged by actual weight or dimensional weight. For live international shipping rates see our FBX index.
Fewer restrictions – International law, national law, carrier organization regulations, and individual carrier regulations all play their part in defining and restricting what goods are considered dangerous for transport. Generally, more products are restricted as air cargo than as ocean freight, including gases (e.g. lamp bulbs), all things flammable (e.g. perfume, Samsung Galaxy Note 7), toxic or corrosive items (e.g. batteries), magnetic substances (e.g. speakers), oxidizers and biochemical products (e.g. chemical medicines), and public health risks (e.g. untanned hides). For further information check out the Hazardous Material Table.
Emissions – CO2 freight emissions from ocean freight is minuscule compared with air freight. For example, according to this research, 2 tonnes shipped for 5,000 kilometers by ocean freight will lead to 150 kg of CO2 emissions, compared to 6,605 kg of CO2 emissions by air freight shipping.

What are the downsides of Ocean Freight?

Speed – Airplanes are about 30 times faster than ocean liners; passenger jets cruise at 575 mph, while slow-steaming ocean liners move at 16-18 mph. No surprise then, that a shipment going by air freight from China to the US usually takes at least 20 days more than by ocean freight.
Reliability – Port congestion, customs delays, and bad weather conditions generally add much more days to ocean freight than air freight. To date, tracking technology in air freight is often more advanced than ocean freight. That means that ocean freight is more likely to get misplaced than air freight. This is especially true when the ocean shipment is less than a container load. That said, ocean freight is becoming more reliable thanks to digitization.
Protection – Ocean freight is more likely to get damaged or destroyed than air cargo. That’s because it is in transit a lot longer, and because ships are more subject to movement. But don’t worry too much about ocean cargo falling off ships. The urban myth says 10,000 lost per year, but it’s more like 546 of the 120 million container movements per year that fall in the drink. Even less likely is piracy. Hotspots in recent years have included the Horn of Africa, the Gulf of Guinea, and the Malacca Straits.

Ocean Freight Services

Ocean and sea freight services break down to two further options: a full container load (FCL) and a less than container load (LCL). With LCL, several shipments are packed into one container. This means more work for the forwarder, there’s extra paperwork involved, as well as the physical work of consolidating various shipments into a container before the main transit and de-consolidating the shipments at the other end. This gives LCL three disadvantages:

LCL takes more time to deliver than an FCL shipment. It’s typically recommended to allow an extra one or two weeks for LCL.
There is an increased risk of damage, misplacement, and loss with LCL.
LCL costs more per cubic meter.

Since shipping rates are lower for FCL, it may be worth using a full container once your freight shipment is large enough, even if your goods do not fill a full container. The tipping point for upgrading from LCL to FCL (the smallest sized container is a 20 footer) is somewhere around 15 cubic meters.

Sea Freight Rates Per KG

With the exception of particularly heavy goods, most LCL is priced per volume of goods, and not by weight.

For most products, use these rules of thumb for which selecting the most cost-effective mode:

Freight shipments weighing more than 500 kg becomes uneconomic to go by air freight.
Ocean freight is around $2-$4/kg, and a China-US shipment will take around 30-40 days or more.
At about $5-8 per kilo, a China-US shipment between 150 kg and 500 kg can economically go air freight and will take around 8-10 days.
Express air freight is a few days quicker, but more expensive.
Packages that are lighter than 150 kg can economically go by courier (express freight).

Common Ocean and Sea Freight Costs, Rates, and Charges in Your Freight Quote:

Expect to see these items on ocean freight quotes and invoices:

Customs security surcharges (AMS, ISF)
Container Freight Station (these are the consolidation charges, and apply for LCL only)
Terminal Handling charges (charges by the port authority)
Customs brokerage
Pickup and delivery
Insurance
Accessorial charges (fuel surcharges, handling hazardous materials, storage, etc)
Routing charges (e.g. Panama Canal, Alameda Corridor)

Ocean Freight FAQs

Why do ocean freight quotes for the same shipment vary so much between providers?

Ocean freight quotes often vary because of differences in service levels and because quotes are not always directly comparable.

Not all freight forwarders have the same ability to secure space with carriers or offer the same level of support. Higher quotes may reflect stronger booking power, more reliable capacity, or additional services, while lower quotes may come with fewer included services or less support.

Just as often, quotes aren’t apples to apples. One may be door-to-door while another is port-to-port, assume a different Incoterm, or include services like inland transport or handling that others do not. Market conditions also play a role, as available space and seasonal demand can change what forwarders are able to quote at any given time.

Because of this, comparing quotes by email can be frustrating. Marketplaces like Freightos help by standardizing what’s being quoted upfront, making it easier to compare prices based on the same service scope.

How can I tell if my ocean freight quote is reasonable for my route and season?

The best way to judge whether a quote is reasonable is to compare multiple quotes rather than relying on a single price. Looking at several offers helps you understand the current market range for your route and timing.

If a quote is much higher than the rest, that can be a red flag – but prices that seem unusually low can also be risky, as they may come with limited service or additional fees added later. What matters most is where a quote sits relative to others for the same shipment details.

Using a marketplace like Freightos makes this comparison easier by showing multiple quotes at once for the same service scope, so you can quickly see where the market is. For businesses that want deeper insight into seasonal trends or route-specific shifts, tools like Freightos Terminal provide historical and real-time market data to help put individual quotes in context.

What is included (and not included) in a door-to-door ocean freight rate?

A door-to-door ocean freight rate typically includes the main transportation legs needed to move cargo from origin to destination. This often covers inland transport to the origin port, export handling and port fees, the ocean freight itself, port handling at the destination, and final delivery to the consignee’s location.

What’s not always included are GRIs, or costs that depend on the shipment, destination, or regulatory requirements. Customs duties and tariffs are usually paid separately, as are cargo insurance and optional services. Additional fees can also apply if special services are needed, such as liftgate delivery, appointments, or non-standard handling, and these are often only included if they’re requested upfront.

Because inclusions can vary by provider, it’s important to confirm exactly what’s covered in a “door-to-door” quote before booking.

Should I choose FCL or LCL for my shipment?

The choice between FCL (full container load) and LCL (less than container load) usually comes down to shipment size, timing, and reliability needs.

FCL is generally the better option if your shipment is large enough to justify a full container, or if reliability and predictability are especially important. Because the container is dedicated to a single shipper, FCL can be easier to plan around and may offer more consistent transit and handling, particularly during periods of congestion or tight capacity.

LCL is often a better fit for smaller shipments, whether that’s because you’re a smaller importer, you ship in smaller or more frequent batches, or your business is highly seasonal. Some shippers also use LCL strategically to split shipments or reduce exposure to market volatility, even when they could technically ship FCL.

If you’re unsure which option makes sense for your shipment, it’s worth checking with your forwarder or logistics provider, as the practical tipping point can vary by route, market conditions, and current capacity.

Is it better to let my supplier arrange freight or to use my own forwarder?

In most cases, shippers benefit from using their own freight forwarder, mainly for reasons of visibility and transparency.

When you work directly with a forwarder, it’s usually clearer what services are included in the quote, how costs are broken down, and who is responsible for each part of the shipment. That makes it easier to understand what you’re paying for and to spot potential gaps or add-ons before they become surprises.

When suppliers arrange freight, they typically work with logistics providers they already have relationships with. While this can be convenient, it often gives the shipper less insight into pricing and service scope, and additional charges may appear later that weren’t obvious upfront.

That said, supplier-arranged freight can make sense in some situations, especially for very small or infrequent shipments, but shippers who want more control and predictability usually prefer working with their own forwarder.

Do you need to know the seaport code for, say, the UK’s largest container port at Felixstowe? Check out this handy Seaport Code Finder. It’s GBFXT, by the way.

The post Ocean Freight Rates & Shipping Guide appeared first on Freightos.

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